Social Media and Marketing

Since social media is a word-of-mouth marketing communications tool, customers become the unofficial ambassadors for the company, harnessing the powerful marketing medium, word-of-mouth to its fullest, says Mohd. Hisham Salleh, Malaysia Airlines’ Head of Social Media & Innovation, E-Business.

Bonanza for Indian travellers

Mumbai, Feb 7 : Malaysia Airlines kickstarted 2012 with a bonanza for Indian travellers in the form of special fares from India to South East Asia, Asia Pacific, Orient and North Asia.

Malaysia Airlines and MasterCard treat top spenders on island resort

MALAYSIA Airlines and MasterCard recently treated top spenders for their continuous support with a trip to Langkawi Island themed “A Priceless Journey to The Island of Sun, Sea and Sand”.

IT & Distribution

Lufthansa Systems announced that Malaysia Airlines has begun using its electronic flight bag solution, Lido/Flight Bag. Hahn Air has implemented Interline E-Ticketing with three new partner airlines: Sol del Paraguay Lineas Aereas, Juneyao Airlines and SOL Lineas Aéreas.

Malaysia Airlines pilot charged over importing drugs

A Malaysia Airlines pilot charged with importing drugs has been refused bail.

Malaysia Airlines implements Paperless Cockpit with IT from Lufthansa Systems

Malaysia Airlines has commenced using Lufthansa Systems’ electronic flight bag solution, Lido/FlightBag, in its aircraft towards its journey to a paperless cockpit environment.